3.5  34 reviews on Udemy

Strategic management

How to be strategic? How to build a strategy? Learn the tools for successful analysis, implementation and follow-up.
Course from Udemy
 139 students enrolled
 en
Strategic management essentials
Situation analysis
Strategy formulation
Strategy implementation
Strategy evaluation
Strategic management tools
What else is important in strategic management

Strategic management is essential for all organizations. Without anchoring all tasks and requirements part of the strategy organizations will fail and miss the necessary actions for their future. This course teaches you essentials of business strategy and tools needed for the analysis.


Successful strategic management needs ability for collaboration, commercial acumen/budget, critical and lateral thinking, execution skills, listening and communication skills, planning and organizing and understanding big picture. After completing this course you are able to see causal effects for your actions. You have also new tools in your back bag to start your strategic journey.


In this course you will learn these and many other Strategic Management Tools

  • PEST analysis for understanding political, economical, socio-cultural and technological parts of your strategic position like environmental analysis to enter new market

  • SWOT analysis to make first hand analysis of strengths, weaknesses, opportunities and threats

  • 7S model for making complete big picture of enterprise soft and hard skills and assets

  • Porter's five forces to analyze market situation

  • Growth-share matrix to make decisions for product portfolio

  • Linear responsibility chart for seeing power and abilities of people or groups can have in strategic success

  • Blue ocean strategy to compare bulk and premium products

  • Balanced scorecard to make analysis from financial, internal, customer or external and learning and growth aspects

  • Total quality management for adapting all processes and actions according to customer benefit


All tools are explained clearly with links to practical lectures. At the end of the course you'll get a conclusion when and why you should use these tools for successful strategic management.


Latest updates in this course includes real-life examples and cases for tools and techniques you learn during the course. Together with research about trends and arising technologies from leading consulting companies like Accenture and PriceWaterhouseCoopers this course directs you to next level in your career.


This course shows you both trending and historical studies how strategic requirements evolve and how you can build your strategy based on the environment. You need to understand in today's world how changes around your organization have an impact to the future. By making changes in the right time, you can tackle them and be the next generation manager or director.


At the end of the course you will have complete big picture to start successful strategic management! Open the new page in your skill set today, enroll to course!


Strategic management
$ 39.99
per course
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