Why do kids love stories?
Well, the reason is that the mind tends to “think in stories”.
When you tell a story, the person listening opens up, their defences come down, and they begin picturing what you’re telling them.
Now what do stories have to do with selling and marketing?
A story is an excellent way to build credibility and trust with your prospects. It's a way to connect with them and relate to their problems, frustrations and underlying emotions.
When you tell a story that has elements your prospects to relate to, it immediately persuades them to take action and buy what you're selling. As opposed to pure information without stories tends to “roll off” and not stick.
The Story Selling course is a simple framework for creating stories that persuade, trigger action and causes customers to buy your products and services. By the end of the course you’ll be able to use stories in your copy and marketing to trigger more sales and connect with your prospects on an emotional level.
In this short course we'll cover:
Who is this course for?
Great stories lets you move past mere transactions and connect way, way more deeply. When you connect your audience will buy from you over and over again.