Primerli offers concise industry primers tailored to the needs of consultants and advisors in all specializations (investment bankers, accountants, lawyers, marketers etc.). Founded by former management consultants, Primerli has one simple goal: to get you up to speed on an industry in under an hour. Our primers deliver the most relevant information in the most efficient way, so you can understand your client’s environment quickly.
This course will include fun animated videos and interactive real life scenarios and show you how the pharmaceuticals industry works in under and hour. It will answer the following questions :
What are the key characteristics of this industry?
How does a drug work?
What are the different types of drugs?
How does a drug get from the research lab to our medicine cabinets (i.e. drug's lifecycle)?
How does a drug get commercialized?
Overview of the global pharmaceuticals market and the major segments
What are the key trends impacting the pharma industry (biotechs, cell & gene therapy etc.)
The target audience is business professionals with no prior background in pharmaceuticals industry. If you have a basic understanding of the industry, this course may be too basic for you.
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