Signature Sales Story: Marketing for Music Artists and Bands

This course addresses designing your brand and developing your Signature Sales Story, key elements to any musician's career.

By the end of this module you will have:

• Created a professional artist/band name and logo, because the cornerstone of your brand is what fans see first.

• Chosen your brand colors, fonts and wardrobe, so you look as good as your music sounds.

• Selected brand themes that will make you easily relatable to fans, so that your promotional messages don’t feel like a telemarketing call.

• Crafted your Signature Sales Story to make fans care, so they’re willing to support.

• Created your Signature Sales Story Brand board on Trello keeping all of the elements of your brand organized and easily accessible.