Low Cost Business Models

What is the aim of this course?

The success of many companies depends on figuring out a clever way to grow, earn or operate that will change drastically change the game, stack the cards in their favor. There are many interesting business hacks that give this result.  In this lecture I will show you how one of such business tactics – the low cost models has been successfully implemented in many businesses. This powerful tactic applied has already disrupted many industries like airlines, hotels, retail. One of the best known examples are IKEA, Southwest and Raynair

The course is based on my 12 years of experience as a consultant in top consulting companies and owner of small consulting company (the last 7 years). I have been also CEO, Board Member responsible for strategy, improvement and turn-arounds in biggest companies from FMCG, SMG, and B2B in Poland so I know the implications of what I will be talking about inside-out. I have first hand experience with low cost airlines and low cost retail

In this lecture apart from the case studies of companies that implemented low cost model I will show you the math behind the low cost model that fuels the whole business and makes it so successful.

In what way will you benefit from this course?

The course is a practical, step by step guide loaded with tones of, tricks, hints, examples that will show you where you can go with your business. There is little theory – mainly examples, a lot of tips from my own experience as well as other notable examples worth mentioning. My intention is that thanks to the course you will know:

• How low cost model work?
• How you should build it in your industry?
• Where you have to look for improvements to be competitive?
• How to estimate your competitive advantage using data from your industry?

You can also ask me any question either through the discussion mode or by messaging me directly.

I will produce the necessary content and share it with you

How the course is organized?

The course is divided currently in 3 sections and I will be adding new sections to address other important issues. Currently you will find the following sections:

• Introduction. I begin with little intro into the course  as well as into the low cost model
• Examples of Low Cost Models. Here I show examples of low cost models from different industries. You will also find also links to a lot of additional materials that should help you in building your business.
• Math behind the low cost model. In this section I will show you want drives the economics of low cost model. I will show you using the airlines examples how low cost carrier differ in comparison with regular players

We will be adding new sections in the coming months and expanding existing ones

You will be also have access to many additional resources

• Links to interviews and presentation with more detailed data
• Data showing the impact of some of the hacks on the business
• Links to books worth reading

So enjoy the course and if you have any questions let me know

At the end of my course, students will be able to…

• Understand the low cost model
• You will know when and where you can apply it
• You will be to estimate the impact of applying the low cost model to chosen industry

Who should take this course? Who should not?

• Entrepreneurs
• Business analysts
• Consultants
• Startups founders

What will students need to know or do before starting this course?

• Basic knowledge of economics
• Some common sense and logic