This ground breaking course is meant to lay down the basics of Key Account Management (KAM) for entry level, mid level sales professionals.
It will help sales associates who wish to move to a bigger league, get added responsibilities and be well paid.
learn how to deploy key account strategies via Strategic Account Plans (SAPs)
learn the concept of account mapping.
learn how to conduct Quarterly Business Reviews (QBRs)
learn the concept and use of Sales Intensity Plans (SIPs)
learn how to formulate annual sales plans - strategies
learn about RFPs & how to manage them