Introduction to Senior Downsizing as a Business

This is an introductory course for those who are considering starting a senior downsizing business and want to know more about what a Senior Downsizing Specialist does, what type of services this industry typically offers and the type of skills that are best suited to be successful in the field. It describes the five core ethics or values that are essential to professionally serving the senior community and their families.  It also provides a deeper look at the psychological aspects of downsizing, why seniors often delay their decision and how a Downsizing Specialist can help them overcome their resistance and fears about transitioning.  The course covers the unique ways a specialist provides leadership and support to their clients, including their families, and why "family dynamics" can complicate a transition experience .   

You'll discover why a senior's choice of housing has implications in the type of service income potential you'll have, as well as basic marketing strategy examples to ensure you're working with the Ideal Client that best fits your long-term business goals.  Lessons also offer ways to create a wider network of business referrals and working partnerships that can help you reach your income goals more quickly.  Lesson 7 walks you through simple exercises that can help you determine how many jobs you'll need, on a monthly basis, to maximize your income potential. This course is meant to be a pre-course for the online business training program, Senior Downsizing Specialist, at The Downsizing Institute.