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Innovation and Disruption to Create Sustainable Competitive

Creating a culture that innovates is the best way to stay ahead of competition permanently
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Innovation and Disruption to Create Sustainable Competitive Advantage

Every company must cultivate a culture of innovation. Not all can disrupt and industry though. Understanding these two is key to success. Peter Drucker, The Father of Management Says marketing and Innovation are the only two jobs of a company. However, many emphasize and reward other focus and ignore these. Every company must aspire to innovate constantly in this rapidly changing world where new technology or a new business model can obsolete your business in no time flat.

Innovation and Disruption to Create Sustainable Competitive
$ 69.99
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