Google Ads Fundamentals Certification practice exams

Google Ads certification is an important credential for marketers.

It is one of the few standardized ways to prove a certain level of knowledge or topical relevance.

While it isn’t an exclusive badge, it requires a certain level of work learning the concepts or experience in day-to-day Google Ads use to attain.

Google Ads certification is a process by which Google recognizes marketers as experts in online advertising.

After passing two Ads certification exams, individuals get a personalized certificate and – if affiliated with a company – contribute to company Google Partner credentials.

Master the essentials of creating and customizing Google Search campaigns that get your ads in front of customers looking for what you offer. Learn best practices for keyword and bidding strategies, create effective text ads and boost campaign performance to reach your marketing goals.

After completing this foundational Google Ads Search learning path, you'll be able to:

• Translate a vision for online marketing into a coherent digital marketing strategy

• Develop a Google Search strategy with wider company marketing plans

• Generate a plan to increase leads, sales or web traffic using Google Search

• Develop a plan to reach new and existing customers with Google Search Audiences

• Ensure your Search marketing plan is aligned with your digital marketing budget

*** This course does not content the study material. This course contains 158 questions ***