Digital Marketing Campaign Strategy and Planning

This course is a must-do for all Digital Marketers. This course will not only help you plan your campaigns better but will also help you understand what all should be considered when you plan a campaign.  After taking this Digital Marketing course you will be able to do the following.

• Prepare Campaign Brief document

• Define target audience

• Select online Channels

• Select KPI's for different channels and objectives

• Create a Digital marketing Media plan

• A/B testing Plan

• Launch and Optimize campaigns

• Campaign Reporting