Revelations, Practices and Ethics of Leading Founders

Inside the Founders presents 14 case studies of highly successful enterprises. In each of the 7-12 minute case studies, the company founders will share their stories, philosophies, advice and inspiration, covering topics such as business planning, marketing, people management, sales, and more. These highly crafted segments are the result of hours of on location shooting with each of the founders.

The companies featured cover a wide array of market areas, such as consumer  products, food, law, accounting, ecommerce, advertising, retail, and others. While some content contains industry specific advice, the case  studies assume no prior industry knowledge and all feature practical  business guidance that will prove useful to everybody from a student to a CEO.

FOUNDERS AND COMPANIES FEATURED:

Birchbox Started in 2010 by two business school students, Birchbox is a leading online  subscription service that sends its over 1 million subscribers 4-5  samples of beauty products a month. The company now generates over $125  million in revenue and is valued at $485 million.

Blinds(dot)com As the world’s largest online seller of blinds and window coverings, Home Depot subsidiary  blinds(dot)com embraced technology to grow a mom and pop blinds store  into a close to $200 million a year business, while still staying true  to its original culture of service.

Waze With over 50 million  users, the  leading real time traffic navigation app Waze was acquired by Google for  over a billion dollars. Co-founder Uri Levine has now moved on to  another venture, FeeX, a website that helps users track financial  service provider fees.

WeWork   Israeli born Adam Neumann helped grow WeWork from a single co-working office location in 2010 to over 50  locations and 40,000 members in the US and abroad. The rapidly growing  company is now valued at over $16 billion. He is number one on Forbes’  40 under 40 list.

Zappos After selling his internet advertising network Link Exchange to Microsoft for $265 million, Tony  Hsieh grew the online shoe and apparel site Zappos from $1.6 million in  revenue in 2000 to over a $1 billion in 2009 through his innovative  approaches to customer service and company culture.

Nannies by Noa 15 Year old Noa Mintz created an elite Nanny Agenc

Brafman and Associates A strong work ethic drove Benjamin Brafman from his humble beginnings as the son of  working class Holocaust survivors to being one of the most renowned  criminal defense attorneys in the world. His firm Brafman and associates  has represented prominent figures such as Sean "P. Diddy" Combs,  Dominique Strauss-Kahn, Jennifer Lopez, and Michael Jackson. New York  Magazine has named him as the best criminal defense lawyer in New York.

KIND SNACKS Daniel Lubetzky learned the value of kind acts from his father, a holocaust survivor. In 2004 he decided to bring that same mentality to the world in the form of a healthy snack bar. Today KIND has an annual revenue of $1 Billion

Bronner Group, The Gila Bronner, president and CEO of the Bronner group, has leveraged minority set asides to  expand her professional services firm from a one woman business to over  10 offices, practicing in a dozen states and 400 jurisdictions.

Communispace Diane Hessan has grown the online focus group service Communispace from an idea to a company that  sold to the world's largest advertising agency Omnicom for over $100  million. Communispace now has over 200 clients and  500 employees.  Diane now teaches people how to gain employment and thrive in a startup  environment through her role as the CEO of the Startup Institute.

Honest Tea As the nation's number one organic bottled tea, Coca-Cola subsidiary Honest Tea generates over $100  million in revenue, while still maintaining thesocial values that it  was founded upon. It is currently found in over 100,000 stores across  the US.

LIDS/Rue La La As a Junior in college Ben Fischman started LIDS, which grew from a hat cart in a mall to over 1,000  locations and $800 million in revenue. He sold his members only online  shopping service Rue La La for over 350 million dollars. He's now  created Launch, an ecommerce business incubator that aims to create 1-3  e-commerce companies a year.

Project Regeneration At just 21 years of age, Bed-Stuy native Barnabas Shakur founded project regeneration, a  non-profit that provides over 500 at-risk youth an alternative to the  streets, through educational workshops, job training,and martial arts  classes. Participants in this social entrepreneurship venture generate  the revenue to fund many of these programs by cleaning the exteriors of  homes for property owners in the neighborhood.

Pursuit of Excellence Leaving a corporate job to take more control of her life, Marie Diaz has grownher human  capital management company Pursuit of Excellence from a one woman  business to a company with hundreds of employees and millions in  revenue.y before she had graduated middle school. Named to fortunes 18 under 18 the company now services NYC and the Hamptons.